Online Discussion Board Focus Groups
Paid online discussion board focus groups, also referred to as bulletin board focus groups, are an enjoyable and highly engaging form of online research. Online bulletin board focus groups range in length from days to weeks or months. You are rewarded for interacting with the other members of your discussion for a much longer period than a live chat or webcam online focus group.
Discussion board style online focus groups typically occur in a secure environment where you log in and post comments on a discussion board in response to a particular discussion question, image, website or video. You may also be asked to comment on other people’s posts in the group. Comments posted can be made public, or your comments will be kept private between you and the moderator. The moderator will notify you via email when a new discussion subject is posted and just like Facebook its is a simple process of adding your comments to the discussion.
Some message boards allow you to see what other people have written before you put in your comment, others show you other participants comments only after you have written your comment, and others don’t show you other participant comments until the moderator allows it. Don’t hesitate to voice your opinion either, as your identity may be completely hidden from the other participants.
The cash incentives and rewards for our online discussion board focus groups vary depending on the length of time and the interaction required, but the rewards can be quite lucrative compared to shorter online surveys.